Concordia alumni and friends have always been an important part of helping Concordia students with financial support, and that will not change. One of the university’s strategic priorities is to boost contributions to our endowment which will go a long way toward limiting the amount of future tuition increases. Now, donor dollars designated to scholarships will go farther in covering students’ net cost to attend. That incentive, in addition to college affordability being such a relevant topic in the marketplace and a cause for so many people, gives us confidence that more alumni and friends will contribute to this cause. The initial response from our alumni and friends has been very positive. Every dollar given after the tuition reset now goes 33% farther in maintaining access to opportunities for students at Concordia.