Faculty & Staff SpotlightCraig Lien

Mr. Craig Lien

Associate Dean of the College of Business
Department of Graduate Business Administration Chairperson
Professor of Graduate Business Administration

Craig Lien’s diverse and productive thirty year career has included owning a department store, Director of Recruiting at a major executive search company, providing marketing, business strategy consulting, and corporate training for businesses and non-profits ranging from start-ups to Fortune 500. A lifelong entrepreneur Lien has a special passion for working with emerging growth organizations.  He has been a leading educator in adult cohort based programs for over thirty years at several regional universities.  He has been a full time faculty member at Concordia University, St. Paul since 1999.


  • M.B.A., University of St. Thomas (1985)
  • Haggar/NAMBAC Excellence in Retailing, University of Notre Dame (1982)
  • CRM Certificate – Database Marketing Association (DMA) Orlando, FL (1997)


21st Century “Blue Ocean” Commerce, Sustainability, Personal Effectiveness Development, Ethical Leadership, Entrepreneurship, CRM, Strategic Marketing, Careers 2025