Learn how to become a proficient public communicator who creates compelling digital, oral, and written messaging. A Bachelor of Science in Public Relations from CSP covers all methods of public communication, including modern channels such as social media.
The program focuses on equipping you with vital communication tools to form a well-balanced skill set for career success. Craft valuable hard skills like public speaking, social media management, and crisis communication. After graduation, you’ll feel equipped to lead dynamic PR campaigns or manage mass communications for large corporations.
Explore the formulation of mass communication in the social media age, how to build strategic public relations plans, research persuasive communication theories, and discover how to shape public narratives. Industry-specific topics such as stakeholder management, audience analysis, and crisis situation management are also given special attention.
Internships are a key component to being prepared for a career in public relations. Your internship experience at CSP will be tailored for your goals and area of interest, which ensures that your transition from college to career is a smooth one.
36 Credits
On Campus
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